everyone has there reasons on what makes them buy a guitar , what are your;s that makes you buy a guitar.
for they would be
1) construction and quality of it ( if it was not built right then don't get it)
2) feel of the guitar, kneck and wight ( if it don't feel good then it will never sound good as you wont be comfortable playing it)
3) looks (reason this is second cause its nto easy to change the look)
4) sound ( not to worried because if everything above i like then i can always swap pups to something better